Samsung and Google take on Apple's iPhone 17 with October giveaway worth £220
Shoppers who ditch Apple's latest iPhone are being offered more than £200 worth of freebies.
Samsung and Google have launched an autumn giveaway worth £220 to tempt shoppers away from Apple's iPhone 17. This month, anyone picking up a Samsung Galaxy S25 or Google Pixel 10 will also receive free earbuds worth £219.
The deal is courtesy of Currys-backed retailer Mobiles.co.uk, which is providing free Galaxy Buds3 Pro with eligible Samsung plans. Meanwhile, those who prefer Google can claim free Pixel Buds Pro 2 after securing their purchase.
Each pair of earbuds is worth £219 and is available with Samsung's Galaxy S25 and Galaxy S25 Ultra, or Google's Pixel 10, Pixel 10 Pro and Pixel 10 Pro XL. Monthly prices start at £23.99 on iD Mobile's 24-month contracts, each of which includes a 100GB data allowance, with unlimited minutes and texts and roaming in 50 destinations, reports the Liverpool Echo.
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This follows the launch of Apple's new iPhone 17 series, which hit the market in September. To secure the free earbuds, shoppers can choose from any one of the following deals:
- Samsung Galaxy S25: 100GB, £23.99 per month, £29 upfront.
- Samsung Galaxy S25 Ultra: 100GB, £34.99 per month, £79 upfront.
- Google Pixel 10: 100GB, £27.99 per month, £9 upfront.
- Google Pixel 10 Pro: 100GB, £29.99 per month, £29 upfront.
- Google Pixel 10 Pro XL: 100GB, £35.99 per month, £59 upfront.
Shoppers picking up a Samsung Galaxy S25 from Mobiles.co.uk will receive a set of free Galaxy Buds3 Pro worth £219.
However, Apple is also joining the fray with its own rival deal, where the iPhone 17 comes with free AirPods 4. However, this is also more expensive than Samsung and Google's offerings.
The standout Apple deal comes from Mobiles.co.uk and Vodafone, offering a £40 per month contract with a £65 upfront cost on the 100GB tariff. It's worth noting that both iD Mobile and Vodafone increase their prices annually, by £1.50 and £1.80 respectively.
This means customers on Vodafone's £40 iPhone 17 plan will see their bills rise to £41.80 from April 2026 and £43.60 from April 2027. Elsewhere, Sky Mobile is offering the latest Samsung Galaxy Watch8 as part of its own S25 giveaway, but this deal carries a higher £28 price tag.
The deal also includes a small 100MB data allowance, so those who use more data may want to consider upgrading to one of its higher plans starting at £1 for 1GB. However, the most economical way to upgrade one's smartphone is usually to buy it outright.
For those willing to pay for the handset upfront, Samsung is offering a discount of £119.85 on the Galaxy S25 with the coupon code S15, reducing the price from £799 to £679.15. Meanwhile, the Pixel 10 is currently priced at £799 from retailers such as Amazon and Argos.